In a mobile screen world with a shrinking attention span now measured at eight seconds, persuasive writing and rhetoric no longer dominate the communication marketplace. In their place we coach, consult and create imaginative writing and story poetics – force multipliers for professional communicators and their budgets across economic sectors.
James and Team are an artist collective of poets, designers and film makers bringing the craft of dramatic narrative to organizations of all kinds as the era of captive audiences and rhetorical manipulation fades into a bad memory. Professional artists live or die by the code of story – when they fail, they starve. Business used to patronize the arts with sponsorship. In the future it will increasingly look to the arts for survival skills.
A lifetime imaginative author and award-winning poet, James is classically trained to Oxford doctorate level and commands over two decades of international corporate insight.